John Dilbeck Musings

If you don’t already know it, I’m a huge fan of Site Build It!, Ken Evoy, and their 5 Pillar Affiliate Program.

I’ve joined and tested hundreds of affiliate programs, and the 5 Pillar Affiliate Program remains at the top of the list.

You can earn generous commissions from each sale, and recurring commissions from each annual renewal. This is true lifetime commissions, and the folks at SiteSell go out of their way to make sure you are credited for the sales you make.

It is a two-tier program, so you can earn residual commissions each time someone you refer to the affiliate program makes a sale.

SiteSell offers outstanding training, a regular newsletter for affiliates, great promotional tools, dedicated affiliate managers, and free members-only forums.

The 5 Pillar Program remains one of my highest paying and most reliable income streams.

Have you joined, yet?

It’s free, you know.

Come learn more about the Site Build It! 5 Pillar Affiliate Program.

If I were going to recommend only one affiliate program, this is it.

Act on your dream!

JD

Are you a lensmaster on Squidoo?

If you are, I’m inviting you to join a new social networking site for Squidoo marketing, where our goal is to help each other do a better job of creating lenses that are used for marketing.

Want to increase the revenue you earn from your lenses? Come and talk about them. Attract new visitors. Learn new techniques and share your own.

Want to become a Squidoo lensmaster?

Everyone is an expert on something. Squidoo provides an easy way to build one-page websites called lenses that you can use to focus attention on a particular subject that you know and love.

It’s free, and Squidoo even shares any revenue they earn from your lens with you. There are many of us who get a monthly deposit from Squidoo into our PayPal accounts. I just got a deposit into mine a couple of days ago. You can, too.

Are you an expert on something?

Build your own Squidoo lens and tell the world. It’s free, of course.

Then, come join us at the Squidoo marketing community.

We’ll help each other become better lensmasters.

Act on your dream!

JD

There are several ways you can promote your business on Merchant Circle: the contents of your basic listing, any items you post to your blog, coupons you create, photos you upload, and the bulletins posted on your directory listing page.

I just learned about Merchant Circle a few days ago and I’ve jumped all over using their system. You can see the profile I’ve created for Dilbeck Marketing on Merchant Circle. I’ve taken the time to use most of the tools and love their system.

(Your business is listed at Merchant Circle, right? If not, you can create a professional looking online listing for your business with our easy to use tools. Free! - MerchantCircle.com.)

There are probably other things you can do at Merchant Circle that I haven’t discovered in the less-than-a-week that I’ve been a member of the site.

What you may, or may not, already know is that every time you blog, create a coupon, upload a photo, or post a newsletter, these things are added to a newsfeed for you, automatically.

At the top-right of your listing, you’ll see “Subscribe to blog and coupon feed” followed by an orange chicklet that says “RSS/XML.” This is a standard news feed that can be syndicated on many services and can be read by anyone using a news feed aggregator or a news reader. Even without sending emails you are broadcasting to the world - potentially.

I’ll write a post later to explain more about making use of this. For now, suffice it to say that you can blog in one place and have it automatically republished in multiple places. This makes it very powerful for getting your news out.

If you don’t know anything about RSS, let me suggest that you read What is RSS?.

One place you may want to syndicate your feed is at Squidoo.com.

To do this, you’ll need to be a member.

Are you an expert on something? Build your own Squidoo lens and tell the world. It’s free, and you may even earn some money from it.

Of course, you’re an expert on your business, so join Squidoo and create a lens about it. It’s worth the effort to learn how to build free lenses on Squidoo, and it’s a perfect place to syndicate your Merchant Circle news feed.

For example, I’ve created a Squidoo lens about Merchant Circle and I’ve syndicated (re-published) my news feed and Merchant Circle’s news feed on that lens.

Also, as part of that lens, I’ve created a list where you can add a link to the Merchant Center listing for your business. I will be syndicating that list on some of my other websites, so you’ll get free advertising just by adding your link to the list. If you don’t understand, just comment on this topic and I’ll see what I can do to help you.

Act on your dream!

JD

I’ve had a Squidoo lens about Traffic Exchanges for quite some time and never really did anything with it.

This morning, I decided to add a module so you can vote for your favorite manual traffic exchanges.

I encourage you to rank the page by clicking on one of the stars at the top of the page.

Your comments are always welcome.

Act on your dream!

JD

The more I participate at Squidoo.com by building lenses and adding those lenses to groups, the more I see pages on Squidoo referenced in my traffic stats on various sites I have.

What?

I mean that Squidoo is sending an ever-increasing stream of traffic to my sites, blogs, and forums.

Thinking about that, I took a little time this morning to create a new Get A Free Marketing Site lens on Squidoo.

Then, I found several related groups and submitted my new lens to them.

This morning, my lens is ranked at over 180,000. I’m guessing it will jump to about 30,000 or less in the next 24 hours. Then, who knows where it will end up.

To make it a bit more interesting, I added a Plexo module where you can vote for your favorite marketing book on the lens, and I added an RSS feed for marketing articles from 21st Century Articles, my article directory specializing in business, communications, technology, and self-improvement articles.

If you don’t see your favorite marketing book on the list, please feel free to add it.

I have been getting tens of thousands of page views to my Get A Free Marketing Site suite of marketing tools at LinkScout, and I know it has been worth the time and effort - and money - I’ve invested in it.

Therefore, I feel confident in recommending it to you, too.

Act on your dream!

JD

PS. I also recommend that you start building as many Squidoo lenses as you need to promote your business, talk about your hobby, or write about anything in which you are interested. It’s free, and you may well get paid by Squidoo. I earn a small check from them every month, and that’s a lot better than buying advertising, in my opinion.

If you have a blog on just about any topic, you should create a related lens at Squidoo, and don’t forget to use the RSS module to syndicate your blog feed.

It brings me more visitors, and I’m sure it will work for you, too.

Now that I have a modern web browser, having just received the new Macintosh I bought, I’ve been looking at some things I wasn’t able to do previously.

One of those things is viewing something called Plexo, which is available as one of the modules for building lenses at Squidoo.com.

Plexo lets you create lists of pretty much anything and then let others vote for what they like the most (by clicking the up arrow next to the item) or for what they like the least (by clicking the appropriate down arrow).

Not all Plexo lists use the down voting option.

So, I’d looked at Plexo and wasn’t impressed. When I read something about some Plexo lenses in a group on MySpace a couple of hours ago, I decided to take a look.

Now, I understand why Plexo is starting to make some waves.

So, to test the waters, I created a new lens that is devoted simply to a Plexo list of Favorite Motivational Books.

I started the list with a few of my favorites and I encourage you to go there and vote for your favorite.

Don’t see your favorite motivational or inspirational book? Feel free to add it to the list.

Pass the word along. I’m really interested in learning what the top ten motivational books will be.

It will take only a couple of minutes to go to Favorite Motivational Books and vote for your favorite. Won’t you do it now, while you’re thinking about it?

I welcome your comments on this topic.

I just created a new Site Build It Webmasters group on Squidoo.com.

If you are a Site Build It! webmaster, you are invited to create a new lens about your SBI site and how you use Site Build It to create your online business.

If you create a lens using the above link, you will be submitted for membership to the Site Build It Webmasters group on Squidoo.com.

As long as your new lens is about SBI and/or your SBI website, I’ll be happy to admit you to the group.

(Site Build It! websites, only, please.)

This is a great way to get one-way links to your site and the pages within it.

Squidoo lenses are powerful ways to build one page websites that link outward to other resources. You can even make money while you promote your site.

Do you have a CafePress store related to your SBI website? Add a CafePress module to your lens and sell your wares.

Do you sell products from Amazon.com on your SBI site? Add the top sellers to your Squidoo lens, too.

Feel free to put your 5 Pillar affiliate links on your lens(es).

Let’s all help each other succeed.

Act On Your Dream!

JD

I am slowly making progress in converting all of my blogs over to WordPress (with the single exception of John Dilbeck And Friends which will continue to be powered by Manilla.)

The more I use WordPress, the better I like it.

One thing I’ve been doing is using categories rather extensively on several of my blogs.

On Syndicate Your Ad, I have a category for every state in the USA, all the provinces in Canada, and other countries as I need to create them. The reason for this is that each category has its own RSS feed and I syndicate those feeds on dozens of Squidoo lenses and other websites.

I’m way behind in blogging these offers, but I decided it was best to take the time I needed to create an infrastructure for promoting the offers. Now that I’ve almost completed that, I’ll get back to updating the blog this month or next. Then, it will be easy to update it every couple of days or so.

I’ve tested several other blogs to see how well they work when generating multiple RSS feeds based on category, and after several months of use, I’m going to convert all of them over to WordPress. As far as I’m concerned, it offers the best value in terms of power, flexibility, extensibility, and ease of use. So, the others will be ditched.

All of this takes time, but by the first of 2007, or so, I’ll have everything working as I want and can spend just a few hours a week keeping them updated.

So, now I have an easy way to generate information that flows from blog to lens, website, and other blog.

Now, I’m thinking about how I can complete the flow back to the originating blogs or if that is even something that needs doing.

I got the idea a few minutes ago when I was looking at my newest lens: Dolly Parton.

On the top right corner of the lens, there is the standard icon for RSS feeds. When I looked at it, the feed showed my description for the lens and it was repeated as a link item with the date of last updating.

As far as information is concerned, it doesn’t look too interesting to me, but it does look interesting in terms of the date of last update. I’m wondering if this is one of the mechanisms Squidoo uses to rank lenses in terms of “freshness” or recentness of update.

How can I use that for myself?

I still don’t know the answer to that question, but I’m going to be musing about it the next few days as I go about my marketing efforts.

Do you have any thoughts about it?

Now that Groups are active on Squidoo, I have been inspired to start some new lenses.

For the Country Music Fans group, I just created a new Dolly Parton lens. Pigeon Forge is only a couple of hours from here and I’ve been a Dolly Parton fan for decades, so it seemed like a good lens to build.

For the Addicted to Squidoo group, I started a Marketing With Squidoo lens. I have some ideas for more content on that lens, but I’ve run out of time today to work on it.

I plan to start a new group that I’ll announce in a few days. I created a couple of lenses for adding to the group when it is created. They include:
Success With Power Blog and Success With Blogging. They may fit into groups that also include Home Businesses and Marketing. I have an idea that we’re going to see a lot of overlap in groups since anyone can start whatever group they want.

In fact, I plan to create a few more groups to cross promote lenses I’ve already created.

With the groups I’ve created at MySpace and Squidoo, I’m starting to think that I don’t want to over-extend into another direction! It’s a lot easier to join a group and let someone else manage it than it is to find the time to visit all the groups and forums I’ve started here and there every day. Some days I have other priorities and just don’t have the time and energy to visit all those sites to make sure things are staying on track.

I just added another 17 lenses i want to create to the file where I keep all my information about my existing lenses. I found I wanted a comprehensive list of all the lenses, their URLs, RSS feeds they publish, and any notes for further development. Otherwise, I don’t think I’ll be able to keep up with all of them and what I want to do, even if the Squidoo Dashboard does keep a list of all our lenses.

By the way, I just discovered a neat tool for promoting your lenses. On the bottom right of your Squidoo lenses dashboard, there is a section called Lensmaster Tools. At the bottom of that column is a link to Spread The Word. On that page, there is a nice tool that helps you create image links to your lenses. An example is shown below:

So, who else has been creating new lenses?

Over the last few days, there have been some big changes at Squidoo.com with the release of the new groups feature.

Now, your Squidoo lens is not a stand-alone page. You can join appropriate groups for cross promotion of similarly-themed lenses.

Don’t find a group you like? Start one of your own. Help all the members of your group find more readers and more success with Squidoo.

New Squidoo lenses

I just created a new Success With Blogging lens and I invite your feedback for resources that can be added to that lens.

New Squidoo groups

I have several lenses, websites, and forums related to North Carolina, so I created a new North Carolina Group and I invite you to add your lenses to this group as long as they relate primarily to a place, event, person, organization, or business that is in North Carolina.