John Dilbeck Musings

So, once you get your listing set up on Merchant Circle, what else can you do to increase the likelihood of being found by a potential customer?

(Is your business listed at Merchant Circle? If not, you can create a professional looking online listing for your business with our easy to use tools. Free! - MerchantCircle.com.)

First, tell people how to find you here.

For example, my listing is located at:

http://www.merchantcircle.com/business/Dilbeck.Marketing.828-837-2901

I’ve used the custom URL feature to shorten this link to:

http://member.merchantcircle.com/dilbeckmarketing

This custom URL is much easier to pass along, put on business cards, and show in your advertising.

You can create your own custom URL by logging into your MerchantCircle account and then clicking Listing Configuration in the left column. When you click it, several other options will be displayed below that heading. Click Manage Links and then enter what you want in your Custom URL edit box.

You should be careful when you do this if you plan to advertise this URL. Make sure it is something that describes your business and is something you can live with for the next few years.

Remember, if you change this at any time, all advertising you previously did using your former custom URL will be wasted.

This is something you want to think about before implementing. Don’t do something hastily that you’ll regret later.

Also, while you are there, you can enter up to four links to other websites and blogs. Just enter the name and URL of the link and Save. If you have less than four saved links, it will automatically create a new empty listing. Add as many as you want - up to four - and save each time. In a couple of minutes, you’ll have additional backlinks to your websites and blogs from a highly-ranked and high-traffic site.

After you enter what you want in your custom URL box and/or link boxes, don’t forget to save it.

Act on your dream!

JD